RETURN ON INVESTMENT (ROI) is a profitability measure that evaluates the performance of a business. ROI can be calculated in various ways. The most common method is Net Income as a percentage of Net Book Value (total assets minus intangible assets and liabilities).
Barry Goldsmith
| APA | Barry Goldsmith. (2010). RETURN ON INVESTMENT (ROI). Retrieved September 24, 2026, from http://smartdefine.org/return_on_investment_(roi)/definitions/1162479 |
| Chicago | Barry Goldsmith. 2010. "RETURN ON INVESTMENT (ROI)" http://smartdefine.org/return_on_investment_(roi)/definitions/1162479 (accessed September 24, 2026). |
| Harvard | Barry Goldsmith 2010, RETURN ON INVESTMENT (ROI), Smart Define, viewed 24 September, 2026, <http://smartdefine.org/return_on_investment_(roi)/definitions/1162479>. |
| MLA | Barry Goldsmith. "RETURN ON INVESTMENT (ROI)" 21 October 2010. Web. 24 September 2026. <http://smartdefine.org/return_on_investment_(roi)/definitions/1162479> |