| hogwash(hype, advertising, marketing, publicity) |
| idiom(noun, slang, vernacular, vocabulary, argot) |
| information(noun, advertising, marketing, publicity) |
| insipidity(noun, idiom, slang, speech, language) |
| jargon(noun, language, dialect) |
| lexicon(noun, idiom, slang, speech, language) |
| mumbo jumbo(expression, idiom, slang, language, vocabulary) |
| neologism(noun, idiom, slang, speech, language) |
| nonsense(noun, idiom, slang, speech, language) |
| overused term(expression, idiom, slang, language, vocabulary) |
| palaver(noun, idiom, slang, speech, language) |
| parlance(noun, idiom, slang, language, vocabulary) |
| patois(noun, idiom, slang, language, vocabulary) |
| patter(noun, idiom, slang, speech, language) |
| promotion(noun, hype, advertising, marketing, publicity) |
| promulgation(hype, advertising, marketing, publicity) |
| publication(hype, advertising, marketing, publicity) |
| publicity(noun, hype, advertising, marketing) |
| rigmarole(noun, idiom, slang, speech, language) |
| shoptalk(noun, idiom, slang, speech, language) |