| conquest(noun, decline, defeat, decrease) |
| abatement(noun, decline, decrease, discount) |
| attrition(noun, decline, decrease, discount) |
| contraction(noun, decline, decrease, discount) |
| curtailment(noun, decline, decrease, discount) |
| cutback(noun, decline, decrease, discount) |
| debasement(noun, decline, decrease, discount) |
| decline(noun, decrease, discount, lessening) |
| decrement(noun, decline, decrease, discount) |
| degradation(noun, decline, decrease, discount) |
| devaluation(noun, decline, decrease, discount) |
| diminution(noun, decline, decrease, discount) |
| discount(noun, decline, decrease, lessening) |
| downgrading(noun, decline, decrease, discount) |
| markdown(noun, decline, decrease, discount) |
| minimization(noun, decline, decrease, discount) |
| rebate(noun, decline, decrease, discount) |
| shrinkage(noun, decline, decrease, discount) |
| subtraction(noun, decline, decrease, discount) |