When analysts estimate the value of a corporation, they look first at the value of its tangible assets, or what it owns. But they also look at its' Good will', a term that covers the intangible value of its reputation, its satisfied clients, and its productive work force-factors that are considered evidence of the corporation's potential to produce strong earnings.
Barry Goldsmith
| APA | Barry Goldsmith. (2010). good will. Retrieved September 22, 2026, from http://smartdefine.org/good_will/definitions/1155033 |
| Chicago | Barry Goldsmith. 2010. "good will" http://smartdefine.org/good_will/definitions/1155033 (accessed September 22, 2026). |
| Harvard | Barry Goldsmith 2010, good will, Smart Define, viewed 22 September, 2026, <http://smartdefine.org/good_will/definitions/1155033>. |
| MLA | Barry Goldsmith. "good will" 21 October 2010. Web. 22 September 2026. <http://smartdefine.org/good_will/definitions/1155033> |