What is the meaning of IN THE RED?

Means losing money; the opposite of "in the black.".

Barry Goldsmith
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APABarry Goldsmith. (2010). in the red. Retrieved September 21, 2026, from http://smartdefine.org/in_the_red/definitions/1155813
ChicagoBarry Goldsmith. 2010. "in the red" http://smartdefine.org/in_the_red/definitions/1155813 (accessed September 21, 2026).
HarvardBarry Goldsmith 2010, in the red, Smart Define, viewed 21 September, 2026, <http://smartdefine.org/in_the_red/definitions/1155813>.
MLABarry Goldsmith. "in the red" 21 October 2010. Web. 21 September 2026. <http://smartdefine.org/in_the_red/definitions/1155813>