The list of marketing acronyms and abbreviations.

All marketing related acronyms and abbreviations.

Stands For|0Abbreviated As|0Related|71

71 entries under topic. ×

2
BPO:
Business Process Outsourcing(Market segment, Marketing, Economic)
1
SME:
Small and Medium Enterprise(Customer segment, Market segment, Marketing)
1
SOHO:
Small Office / Home Office(Customer segment, Market segment, CORPORATE)
1
VSB:
Very Small Business(Customer segment, Market segment, Marketing)
0
Comms:
Communications(Market segment, Marketing, Army)
0
DINKY:
Double Income, No Kids Yet(Customer segment, Market segment, Marketing)
0
DIY:
Do-It-Yourself(Market segment, Marketing, Construction)
0
FMCG:
Fast Moving Consumer Goods(Market segment, Marketing, IM)
0
FSS:
Financial Services Sector(Market segment, Marketing, Business)
0
H&LS:
Health And Life Sciences(Market segment, Marketing, Business)
0
HoReCa:
Hotel, Restaurant, Café(Market segment, Marketing, Business)
0
ICT:
Information & Communication Technology(Market segment, Marketing, Energy)
0
LOHAS:
Lifestyles Of Health And Sustainability(Customer segment)
0
LOVOS:
Lifestyle Of Voluntary Simplicity(Customer segment, Market segment)
0
RPO:
Recruitment Process Outsourcing(Market segment)
0
SAM:
Segmented Addressable Market(Customer segment, Market segment, Marketing)
0
SMB:
Small-Medium Business(Customer segment, Market segment, Marketing)
0
VALS:
Values Attitude And Life-Styles(Customer segment, Market segment)
0
VLE:
Very Large Enterprise(Customer segment, Market segment, Marketing)
8 years ago|21k views|share |citing 
APASmart Define. (2018). marketing. Retrieved September 26, 2026, from http://smartdefine.org/marketing/abbreviations/r/Market_segment
ChicagoSmart Define. 2018. "marketing" http://smartdefine.org/marketing/abbreviations/r/Market_segment (accessed September 26, 2026).
HarvardSmart Define 2018, marketing, Smart Define, viewed 26 September, 2026, <http://smartdefine.org/marketing/abbreviations/r/Market_segment>.
MLASmart Define. "marketing" 2 February 2018. Web. 26 September 2026. <http://smartdefine.org/marketing/abbreviations/r/Market_segment>