Optics is the way a concept is presented. Sometimes entrepreneurs' presentations are strong on optics but weak in content.
Barry Goldsmith
| APA | Barry Goldsmith. (2010). optics. Retrieved September 23, 2026, from http://smartdefine.org/optics/definitions/1159788 |
| Chicago | Barry Goldsmith. 2010. "optics" http://smartdefine.org/optics/definitions/1159788 (accessed September 23, 2026). |
| Harvard | Barry Goldsmith 2010, optics, Smart Define, viewed 23 September, 2026, <http://smartdefine.org/optics/definitions/1159788>. |
| MLA | Barry Goldsmith. "optics" 21 October 2010. Web. 23 September 2026. <http://smartdefine.org/optics/definitions/1159788> |